Add $500k Per Year In Profits For High-Volume Lobster Buyers—
Zero Mortality Credits Guaranteed!
But without tanks, you’re selling to the first buyer that comes along, and holding even one day risks damage to your reputation.
“We just send it to Nova Scotia for a buck a pound.”
“We can’t afford a tank right now.”
“We don’t need help. We’ve done it ourselves before.”
Sound familiar?
Yes, you can build your own tank. Anyone can. But the moment you start filling it with crates… They start dying.
So what do most do? They stop at one layer of crates and bottleneck their business.
Suddenly your “cheap” solution is costing you more in lost product, wasted space, and reputation damage than you ever expected.


If you’re selling weak lobster into the market now — even once — it’ll come back to haunt you later. Buyers remember.
And getting top dollar is nearly impossible once you’ve been pegged as a “junk lobster” site.
“NFL lobster isn’t good enough to ship live.”
That’s what buyers said about PEI and Magdalen Islands lobster just a few years ago.
But then we helped clients there upgrade their systems — and now?
They’re shipping live to China and Europe
They’re earning 4–5× more per pound
Their tanks pay for themselves in under 12 months
Your lobster isn’t the problem.
Your water quality and handling is.
And we know exactly how to fix that — fast.

We hear this a lot. And we get it. In a tight-knit town, being “the guy with the expensive setup” can feel like putting a target on your back. But ask yourself:
Would you rather blend in with the guys making $1/lb?
Or become the one who’s quietly making $5/lb — and shipping lobster halfway around the world?
You don’t have to be flashy.
Just smart enough to take the right steps.
Tank upgrades typically pay back in 12 months
New tank builds pay off in 1-3 years
Some clients even offset the full cost with government support